The Mattress Buying Process: Online vs. Offline

No other feeling better describes the feeling of jumping into bed after a tiring day. It liberates your soul. Think for a second, is it really the bed that makes you happy? You are correct – behind every successful bed, there is a mattress. Sounds familiar? There’s more. Grab a cosy seat and let this blog take you through the process of selecting the best mattress, giving you a clear idea of memory foam mattress, and things you should keep in mind during mattress shopping.  

Why is Memory Foam Mattress All the Rage? 

Till a few decades ago, no one really knew about memory foam mattresses, but now it is the largest selling mattress worldwide. Is it some sort of rocket science? Partly yes. Invented by NASA in the 1960s, memory foam mattresses were used to ease off the pressure faced by astronauts during their exit from and entry into the earth’s atmosphere. Compared to traditional spring mattresses, mattresses manufactured by Memory Foam Mattress brands offer several advantages. It-

  • distributes body weight evenly to relieve the body from aches and improves blood circulation.
  • doesn’t sag over time.
  • stays firm for a long period of time.
  • comes with an extended warranty of up to 10 years.
  • is bug resistant and deflects dust.


How to Buy the Best Foam Mattress – Online or Offline 

Ask ten people how they would buy a mattress. At least seven of them would say offline is the best mode. Now ask the same question to the rest of three who decided to buy memory foam mattress online. It’s a no-brainer that they would give you more insights into the mattress they bought than those who visited stores. It’s because, in stores, you have trained salespersons moving around you and guiding you into believing what they want you to believe. Contrary to this, the online world is open for anyone to explore.

Most likely, you would research at least ten websites before making a choice. Take away the establishment cost and other allied costs, and you get the best memory foam mattress at an affordable price. Regardless of whether you buy a memory foam mattress online or offline, certain steps remain the same. Let’s dig a little deeper. 

1. Sleep Pattern 

Your sleep pattern is as exclusive as your personality. Buying a foam mattress simply on the basis of word of mouth reviews would be no less than reducing the time of quality sleep. If you are a person who mostly sleeps on back, choose a moderate mattress. If, however, you lie more comfortably on your stomach, a compact and firm mattress might be the best for you.

A soft and springy mattress gives ultimate comfort to people who are thin and/or lie on their sides. When you decide to buy a foam mattress online, try to understand the mechanism of the mattress before laying your hands, or should we say, pointing your mouse, on it. 


2. Mattress Type, Density, and Size

Mattress type has a direct correlation with your sleeping style. Based on sleep style, you may choose from a wide range of mattresses – traditional foam,  gel memory foam, latex, and hybrid. Click here to learn more about mattress types.

Once you decide the mattress type, the next task would be to pick up appropriate foam density. Adjusting to a mattress with less foam density is easier than one with high foam density. But a mattress with high foam density is more durable than one with low foam. A medium-density mattress, on the other hand, provides excellent motion isolation.

You may then choose the size of the mattress as per the size of your bed frame’s inner cavity. It’s better to note the specifications well before hitting the buy button.

3. After Sales Service 

If you are planning to buy a foam mattress online, you may easily expect a warranty of up to 10 years. Online retailers also offer limited period trial offer, which is rarely available with offline retailers. Getting after-sales service is also easy, as many online retailers offer door-step mattress service.

4. Foam Mattress Price

Looking for the best foam mattress in India offline can be a hectic affair, as you have to physically visit stores to compare. Online retailers offer amazing flexibility in this segment. You may also read reviews of existing customers to figure out the best mattress.


A wise customer is one who collects information from various sources before finalising which product to buy. Spend some time, read blogs, talk to experts, and select the best foam mattress for getting sound sleep, night after night.